How I Work: The RISE Framework

After years of transformation—with myself and others—I noticed a pattern:

Most approaches fail because they're incomplete.

Some focus only on inner work without outer action. People gain insight but stay stuck.

Others focus only on outer action without inner awareness. People optimize their way to burnout.

Others offer peak experiences without integration support. The breakthroughs fade.

Others create mindset shifts without nervous system work. People white-knuckle their way through "transformation."

We need both. Inner AND outer. Consciousness AND capability.

That's why I built RISE.


THE FRAMEWORK:

RISE is a system for founders who want wholeness, not just wealth. It integrates what most approaches leave fragmented:

  • Nervous system regulation

  • Mindset reappraisal

  • Strategic capability

  • Relational support

This isn't theory. It's what I lived—and what I teach to those ready for lasting change.


THE FOUR PRONGS:

R — REGULATE

Your body knows before your mind admits it.

That knot in your stomach before a board meeting isn't just anxiety—it's information. Most founders override their nervous system until it forces a conversation through burnout or collapse.

We build somatic awareness so you catch the signals before they become emergencies. You learn to regulate on demand—moving from fight-or-flight to calm, recovering from stress faster, staying present under pressure.

The outcome: Your body becomes an ally, not an obstacle.

Frequently Asked Questions

1. Do I need to be spiritually inclined to join?
While our methods may include mindfulness or introspective approaches, the core focus is on practical clarity and strategic alignment. Whether you consider yourself spiritual or not, the outcomes are universal.

2. How quickly will I see results?
Every individual’s journey differs. However, past clients often report noticeable shifts in clarity, mindset, and performance within the first few weeks.

3. Why do I need to apply?
We maintain small, high-quality cohorts and take on limited 1:1 clients to ensure deep engagement and personalized attention. The application helps us verify that this is the right fit for you (and vice versa).

Get Started: Choose Your Path

No matter which program resonates with you, our commitment is to help you break free from uncertainty and step confidently into your next phase—supported, clear-minded, and aligned with your true values.

Ready to transform your crossroads into a catalyst for growth?


I — INTERPRET

Your intellect built your business. It's also running the equation that's destroying you.

"Achievement = Worth." You've been running this for decades. It's why nothing feels like enough—not the $10M, not the exit, not the accolades.

We don't silence your mind. We teach it a new language. Stress becomes information. Setbacks become curriculum. The inner critic becomes a coach.

The outcome: You stop being at war with your thoughts.


S — SKILL

You're already competent. But you might be using the wrong skills for this stage.

We don't teach you "how to business." We sharpen your decision-making, strategic clarity, and learning systems:

  • Decision architecture (Eisenhower matrix, ruthless prioritization)

  • 10-year vision (who you're becoming, not just where you're going)

  • Theory of constraints (identify the ONE bottleneck, stop optimizing non-constraints)

  • Opportunity evaluation (your core competencies as a filter)

  • Learning how to learn (strategic skill acquisition, not junk learning)

  • Somatic + energetic awareness (intuition, deep listening, subtle signals)

The outcome: Decisions become faster and clearer. You focus on what matters.


E — ENGAGE

You can't transform in isolation.

If you're at war internally, your relationships—spouse, co-founder, team—will reflect that war. We repair this.

You learn to co-regulate instead of escalate. To repair ruptures faster. To ask for support instead of white-knuckling alone. To build an ally council that sustains you.

The outcome: Relationships become sources of strength, not drainage.


HOW IT WORKS:

RISE isn't about fixing yourself. It's about training the right caliber of discomfort with the right skill and the right support.

  1. Identify the pattern you're running (Achievement = Worth? Money = Safety?)

  2. Build capacity to face what you've been avoiding

  3. Reframe the story (where did this come from? what was it protecting?)

  4. Take action (make the call, set the boundary, face the fear)

  5. Get support (do it with allies, not alone)

  6. Integrate and repeat (the work is never "done"—you just get better at it)


WHAT MAKES RISE DIFFERENT:

It's integrative, not fragmented.
Your nervous system affects your pricing decisions. Your relationship with your spouse affects your risk tolerance. Your sleep affects your strategic thinking. We work on ALL of it.

It's based on lived experience, not theory.
I ran the "achievement = worth" equation for 20 years. Did 200+ transformative experiences. Built my own businesses. Faced my own shadows. This is practitioner knowledge.

It's designed for people who can't check out.
You have a team. Investors. A family. Payroll. Deadlines. RISE is built for transformation WHILE you're running your business. Daily practices. Weekly protocols. Annual recalibrations. Not escape. Integration.


THE TRUTH:

Everyone wants hacks. The silver bullet. The panacea.

There are no shortcuts.

The daily work IS the shortcut.
The moment-to-moment awareness and conscious choice IS the shortcut.

If you're willing to do the internal work AND the external work, you will have results.

But I can't want your transformation more than you do.

If you're addicted to suffering, no amount of coaching will reduce it.

If you're ready to walk this path as a conscious being—let's work together.


HOW RISE SHOWS UP IN MY PROGRAMS:

RISE is the philosophy that informs all my work. Every program touches all four prongs—but weighted differently based on what you need most.

For Anxious Achievers (Burned Out Founders):

You already know how to execute. You don't need help with discipline or shipping.

What you need: Nervous system regulation so you stop operating from fight-or-flight. Mental reframing so "achievement = worth" stops running you.

Program: Anxious Achiever to Calm Commander (1:1)

Focuses heavily on Regulate + Interpret, with light touches on Skill (decision refinement) and Engage (relationship repair).

Burnout → Calm (1:1)

For Scattered Builders (Unfocused Side-Hustlers):

You're already disciplined in some areas. You're not dysregulated—you're unfocused.

What you need: Strategic capability so you pick fewer, bigger bets. Peer accountability so you ship weekly instead of starting ten things and finishing none.

Program: Scattered Builder to Focused Finisher (Group)

Focuses heavily on Skill + Engage, with light touches on Regulate (breath resets before work blocks) and Interpret (stopping distraction rationalization).

Scattered → Focused (Group)

We meet you where you are. Same philosophy. Different emphasis.


WHICH PATH IS RIGHT FOR YOU?

Both programs use RISE—but start by asking yourself one question:

Are you burned out or scattered?


If you're BURNED OUT:

You recognize these patterns:

  • Operating from anxiety/fight-or-flight constantly

  • Can't turn off, can't calm down

  • Achievement never feels like enough

  • White-knuckling your way through life

  • Already know how to execute—you just can't stop

  • 2 AM anxiety scrolls while your family sleeps

  • Say things you regret when triggered

  • Health metrics creeping toward crisis

→ You need: Anxious Achiever to Calm Commander (1:1)

Your nervous system is dysregulated. Your mind is at war with itself. No amount of strategy or productivity hacks will fix this.

We start with the foundation: train your nervous system, rewrite your mental equations, install a new operating system.

[Learn About 1:1 Coaching →]

If you're SCATTERED:

You recognize these patterns:

  • Disciplined mornings, hijacked afternoons

  • Ten good ideas, three half-started, no finish line

  • Can't pick ONE thing and stick with it

  • Money trickles because offers drift

  • New YESes rarely cancel an old one

  • Know how to work hard—just can't focus

  • Strong craft, weak selection and sequencing

  • Relationships feel the tax of your scattered energy

→ You need: Scattered Builder to Focused Finisher (Group)

You're not dysregulated. You're unfocused. You don't need deep nervous system work—you need strategic capability and peer accountability.

We focus on execution: pick fewer, bigger bets; ship weekly; build with allies who hold you accountable.

[Learn About Group Coaching →]

Still not sure?

Book a conversation. We'll figure it out together.

[Apply Now →]

Coaching Programs

Life's pivotal crossroads demand more than generic advice. My programs are designed to help seasoned entrepreneurs overcome burnout, rediscover purpose, and align their business with the deep fulfillment they've been missing.


1. Anxious Achiever to Calm Commander (1:1)

A deeply tailored coaching container using the RISE framework, with primary focus on Regulate + Interpret.

We train your nervous system so you stop operating from fight-or-flight, and rewrite the mental equations (like "achievement = worth") that have been running you. We touch on Skill (decision refinement) and Engage (relationship repair) as they relate to your nervous system and mindset patterns.

How It Works:

  • Weekly virtual sessions (3-6 months)

  • On-demand voice & text support

  • Customized protocols across all four RISE prongs, weighted toward R + I

Who It's For:

  • Seasoned entrepreneurs who are burned out and dysregulated

  • Those operating from anxiety/fight-or-flight more than calm

  • Achievement-addicted founders ("nothing is ever enough")

  • Leaders who already know how to execute but can't stop white-knuckling

[Apply for 1:1 Coaching]

2. Scattered Builder to Focused Finisher (Group)

A curated mastermind using the RISE framework, with primary focus on Skill + Engage.

You'll sharpen strategic decision-making (pick fewer, bigger bets), build focused finishing capacity (ship weekly), and develop peer accountability systems (ally triads). We touch on Regulate (breath protocols before work blocks) and Interpret (reframing distraction patterns) as they support your execution.

How It Works:

  • Weekly virtual group sessions (12-week cycles)

  • Structured accountability pods

  • Live receipts channel for proof-over-promise

Who It's For:

  • Mid-career professionals and side-hustlers who are smart but scattered

  • Disciplined in some areas but can't focus on ONE thing

  • Start ten projects and finish none

  • Need peer accountability and forced experiences to ship weekly

[Apply for Group Coaching]

3. Immersive Retreats & Intensives

In-person intensives in tranquil settings designed to provide a total reset. We combine experiential exercises, somatic practices, and strategic visioning—touching all four RISE prongs simultaneously in a concentrated container.

Helps you shed decades-deep patterns and leave with renewed clarity.

How It Works:

  • 3-day immersive format

  • Expert facilitation across multiple modalities

  • Post-retreat integration support

Who It's For:

  • Entrepreneurs ready for high-intensity shifts

  • Leaders at an inflection point who need to break a decades-deep pattern

  • Founders open to experiential practices beyond typical business retreats

[Apply for Upcoming Retreats]

Noble Guarantee

This work isn't for everyone—but if you fully engage and don't experience meaningful transformation, I offer a full refund. Your commitment to the process is essential, and your results are our shared mission.


Frequently Asked Questions

  • No. The focus is on practical clarity and strategic alignment. Whether you're spiritual or not, the outcomes—nervous system regulation, financial clarity, relational repair—are universal.

  • Therapy processes the past. RISE integrates emotional work WITH capability building. We examine how your patterns show up in your decisions and fix both.

  • Business coaching focuses on strategy. RISE addresses WHY you're avoiding strategy, WHAT your nervous system does when you decide, and HOW relationships enable or sabotage execution.

  • Most clients notice shifts within weeks. Deeper patterns may take months. I took 3 years to break mine. If you do the work, you'll have results. But there are no shortcuts.

  • I take on limited clients to ensure deep engagement. The application verifies fit. This work requires readiness. If you're addicted to suffering, coaching won't help.

  • Both programs use the RISE framework (Regulate, Interpret, Skill, Engage)—but weighted differently based on what you need most.

    Choose Anxious Achiever to Calm Commander (1:1) if:

    • You're a seasoned entrepreneur who's burned out and dysregulated

    • You operate from anxiety/fight-or-flight more than calm

    • You're achievement-addicted ("nothing is ever enough")

    • You already know how to execute—you just can't stop white-knuckling your way through life

    • Primary focus: Regulate (nervous system) + Interpret (mental patterns)

    Choose Scattered Builder to Focused Finisher (Group) if:

    • You're a mid-career professional or side-hustler who's smart but scattered

    • You're disciplined in some areas but can't focus on ONE thing

    • You start ten projects and finish none

    • You need peer accountability and forced experiences to ship weekly

    • Primary focus: Skill (strategic capability) + Engage (peer support)

    Not sure? Book a conversation. We'll figure it out together.


Get Started

Ready to transform your crossroads into a catalyst for growth?

[Apply Now]

CLOSING:

RISE isn't about becoming someone new.

It's about becoming who you already are—underneath the achievement trap, the "never enough" equation, the decades-deep pattern that's been running you.

Inner alignment. Outer capability. Relational connection. Spiritual practice.

It can be messy. It doesn't have to be.

This is the work I'll be doing for the rest of my life—because consciousness isn't a destination. It's a practice.

Are you ready?